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In today's work environment, every Canadian needs a personal domain name and website to be the career-long hub of their digital identity regardless of who their current employer is.

Watch the video below to find out how Ajay, the up and coming photographer from Halifax, used a personal domain and website to take control of his digital identity.

 

It's hard to imagine, but there was once a time when it was considered normal to work at one organization for your entire life, retire at a reasonable age, get something called a pension, and be handed a gold watch at the end.

Today, it is not uncommon for someone to switch jobs several times, freelance for a while, and even change careers entirely. That's what makes having your own digital identity so important.

Want to learn more about personal branding? Download the Digital Me ebook.